The Digital Journey: Speaker Biographies

Zoe Amar - Director, Zoe Amar Communications

Zoe is widely regarded as one of the charity sector’s leading experts in digital communications and marketing. She founded Zoe Amar Communications in 2013. Having previously trained as a Chartered Marketer and established the marketing department of a national charity which specialises in digital services for nonprofits, Zoe has helped many organisations maximise their impact across on and offline channels communications and achieve great results. She also writes for The Guardian Voluntary Sector Network about charities and digital issues. Zoe co-founded the Social CEOs awards in 2013 and she is a trustee for start up charity The Foundation for Training in Education and Care. 

Bertie Bosrédon - Digital Strategist

Bertie has over 20 years’ experience in digital communications. He has worked in the not-for-profit sector for more than 15 years including 11 years in house as head of digital. 

Freelance consultant for the past five years, Bertie has worked on more than 100 projects, helping over 85 organisations engage with their audience, develop digital strategies, increase online fundraising, launch a social media presence, implement internal and external engagement programmes, choose the right technology and launch a new website. 

Thalia Jervis - Chief Executive, Healthwatch Bucks

Thalia has worked as part of the public sector including time with the Prison Service and the Foreign Office. She then with a large variety of public and private sector organisations as part of a large management consultancy gaining experience across a wide range of areas including project and programme delivery, change management, large scale IT transformation and internal management as an Executive Consultant. Thalia joins Healthwatch Bucks, following three years at Network Rail where her role as Head of Transformation focused on strategic transformation and programme management.

Richard Landry - Digital professional

Richard Landry







Richard Landry has been a digital professional for over 15 years, working across the commercial, non-profit and charitable sectors. Richard has progressed through the fields of web design and development, search engine optimisation, Email and PPC, digital analytics and UX analysis. In the past 2 years he has gained significant experience in digital dash boarding, the practice of bringing together all the data produced by an organisation and visualising it, providing timely insight to those who need it in an understandable manner. Richard believes that communication is the key to any organisations' success, and that communication is increasingly dependent on simple, relevant information being delivered to it. Richard has witnessed the power of digital dash boarding not just in terms of the technological advancement they represent, but in the quality of conversations they produce - shared by all levels of staff, driving the discussion of digital impact and digital strategy forward in a way where everyone can participate.

Ashton Lee Hudson - Head of online marketing, Urban Media

As the Head of Online Marketing at Amersham based Urban Media, Ashton and his team help medium and large sized organisations across the country overcome their day-to-day marketing challenges. From understanding the algorithms behind Facebook to locating your prospective audience on Instagram, Ashton's wealth of experience in social media marketing will help you reach your goals sooner than you had ever dreamt. 

Frazer Lewis - co-founder, Rephrase


Frazer Lewis is a co-founder of Rephrase, a Chesham based consultancy that specialises in creating tailored solutions using the system. He has 17 years of experience in working in IT of which the past 5 focusing on helping not for profit and public sector organisations leverage cloud technology to achieve meaningful digital transformation and achieve significant benefits. 

By combining technical knowhow, keeping solutions simple and taking a pragmatic approach to project implementation, Rephrase frees up wasted time, makes it easy to segment data and obtain actionable insights via reports and dashboards at the click of a button.

Rephrase customers include Ark Schools, The Frontline Organisation, Aylesbury Youth Action, Carers in Bedfordshire, Clore Social Leadership and Nottingham City Council. 

Recent projects include online application form and recruitment system, carer database, school governor tracker, integration with MailChimp and volunteer / project management system.

Rephrase is a Salesforce partner and Frazer is a certified is a Certified Salesforce and Administrator.


Emma Low MA MInstF (Dip) - director, Emma Low Fundraising Consultancy Ltd

Emma Low







Emma has 23 years’ experience of working in the not-for profit sector. Employed primarily in senior fundraising roles, her experience covers health, social welfare and disability sectors; the fields of women’s rights and international aid; and community and charity sector infrastructure. Key roles have included Head of Fundraising at Crisis; Head of Fundraising and Communications at Womankind Worldwide; and Executive Director of Marketing at Asthma UK, in which Emma has led teams to achieve and exceed ambitious fundraising targets. Freelance since 2005, Emma’s clients currently include Child Bereavement UK, Fight Bladder Cancer and the British Hen Welfare Trust. Emma adds value strategically where organisations need to develop new business and her input results in effective product-creation and outcome-led service planning. She regularly designs work programmes that secure 6-figure grant funding (DoH, Big Lottery, EU, DfE), and her fundraising success is driven by a commitment to initiatives that achieve social impact.  Emma is Co-Chair of the Institute of Fundraising Chilterns, and a trustee of Youth Concern, Aylesbury. 

Rafiq Mohammed - Aylesbury Youth Action

Rafiq Mohammed







Rafiq holds a BA in Practice Development in working with children and young people, and comes to Aylesbury Youth Action with experience of working with young people with disabilities and their carers. He takes the lead in developing our programme of supported volunteering projects for young people in Aylesbury and Wendover, and runs a number of weekly volunteering projects with young children and the elderly.

John Onion - Managing Director, upriseUP


John is a specialist Digital Marketing Consultant with over fifteen years’ industry experience. Following a career at agencies and client side at a charity, he set up his agency in 2012 specialising in digital marketing for non-profits. Since then, upriseUP has grown to 13 people, and has an unbeatable track record influencing Google grants.  If you want to get a head start, download our free guide to Getting Started with Google Adwords for Charities.

Nick Phillips - Group Chief Executive, CIB


Nick Phillips was appointed as the Group Chief Executive of Community Impact Bucks in February 2015.

Nick comes with a strong back ground of commercial and charity management that includes running his own business, leading National Trust teams and most recently working with Ngage Solutions, overseeing the successful LEADER rural business grant and support programmes in Bucks.

Gary Shipsey - Managing Director, Protecture 





Gary Shipsey is co-founder and Managing Director of Protecture. Gary is approaching 13 years of practical experience turning information law into practice through a variety of information management roles.  Gary is co-author of the Fundraising Regulator’s Guidance “Personal Information and Fundraising: Consent, Purpose and Transparency” and regularly speaks and advises on all things GDPR, data protection and privacy related.  Gary holds the BCS Practitioner Certification in the Data Protection Act, Information Risk Management and Freedom of Information Act, and is also Chair of the Third Sector Group of the Information and Records Management Society (IRMS).